An SEO audit is the process of evaluating how well your website is optimized for search engines. It helps you identify errors that may prevent your website from japan database ranking well and opportunities that can help you rank better.
An SEO audit typically covers areas such as:
Indexing and traceability
User experience
Web Architecture
Competitor analysis
Keyword research
On-page SEO
Backlinks
Basically, it's a general "check" of the health of a website.
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SEO Audit Tools
An effective SEO audit is based on concrete data about the technical health, traffic and backlinks of your website (and those of your competitors).
The two most important tools for an SEO audit are:
Google Search Console : A set of Google dashboards and reports that allow you to monitor and troubleshoot any issues related to your website's presence on Google.
Semrush – An all-in-one SEO toolset that provides a complete overview of your website’s performance and helps you improve it in all the crucial areas for SEO.
In the next steps we will take a closer look at how to perform an SEO audit step by step using these tools.
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